LOUIS VUITTON

lOVERS LAUNCH

A large, flamboyant peacock displaying its colorful feathers in a garden setting.

With food inspired by Louis Vuitton’s new creative director, Pharrell Williams, we were tasked with bringing a taste of Virginia to Paris, reimagining its famous street food into something gorgeously gourmet. Our multi-sensorial menu was enjoyed by 150 guests at Louis Vuitton’s flagship store on New Bond Street.

A small glass of white wine, a burger in a white box, a bottle with green stems and a narrow neck, and a cardboard container with fries on a glass table.

Developing a menu that played on the collection’s distinct patterns, colours and shapes, including a unique skateboard canapé, which became a stand-out aspect of the evening. Beverages were elevated with engraved ice cubes and glassware hand painted in gold leaf.

A man dressed in a black shirt holding a tray with drinks, standing in front of a patterned wall.

A high-profile evening of bespoke culinary concepts celebrating the start of a new era for one of the world’s most iconic fashion houses.

Case study video for LV lovers launch